SEO stands
for Search Engine Optimization and is the process of getting internet traffic
routed to you based on the content of information in your website, video, or
other listing. This process ranks you based on the relevance of data contained
in your source. One of the great aspects of search engine optimization is that
there’s no charge for the service since it’s based on the content of your data
within your website, video, or other listing. For purposes of this research,
I’ll focus my attention to that of a website and the data contained within it.
While there
are many things that go into the ranking process, there are a few tips to help
get your ranking up by taking a few preventative measures. The use of the ALT
attribute can help capture a larger audience since it allows you to add
alternate text to describe an image which also provides an opportunity to
increase your rating by utilizing key words which will better clarify the data
which is on your site. Another tip is to avoid the use of word clumps. Word
clumps is the grouping of keywords which can often be picked up as spam on your
website and will then lower your ranking in the SEO.
Overall,
SEO is a great way to route traffic to your website, video, or other
information you have on the web. Through following these simple tips and
presenting a well groomed website, you’ll be able to increase your SEO ranking
and become better accessible on the web.
References:
Alt text is not only useful for SEO but can also be used to make your site more accessible. This allows for people with disabilities to use the site more easily. It would be interesting to find out how to track analytics on alt text. If possible, you could find out how many users use the accessibility of the site.
ReplyDeleteThank you for sharing. I enjoyed the read.
ReplyDeleteI've heard about "true costs" of SEO. I know there are companies that have services pertaining to SEO. I am curious as to how effective personalized efforts are vs. consultants, and fees? I'm also curious as to what website designers, etc. bundle SEO into their offering.
ReplyDeleteI love that periodic table. Super interesting
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